Angles, angles, angles. It is THE secret to high ROI campaigns. Sadly most affiliate marketers aren’t creative, or they don’t know they are. So they fire up spy tools like AdPlexity and go on hunting for cool ads/landers then RIP n Run them.
Only a single digit % of affiliate marketers write their own angles. Not to worry, today I am going to help you out a lil bit.
One of the things I enjoy the most is coming up with unique angles; it’s my secret and moat I’ve been relying on for the past 10 years as an affiliate marketer.
Just follow along and after you finish reading you should already have at least a dozen angles to test and make extra ROI thanks to being UNIQUE!!!
Here we go!!!!!
My offer is a lead generation offer in the swimming pool niche. I know; weird but hey weird works!!
1) Explain what your offer is about in the simplest way possible
“Get your custom made swimming pool right now at the best price in Hungary!”
2) Features and benefits baby, choose two features and outline what kind of benefits they provide.
“Your friends will be jealous and wish they had a nice pool just like Yours!”
“Taking a dip in the water will make you feel very refreshed on a hot summer day!”
3) FEARS – What kind of fear would people have that the offer could solve?
Generally people fear the summer heat; so a pool is an awesome solution to that.
“Save yourself from the summer heat, relax in the pool while your neighbors look on with envy!”
4) Come up with typical scenarios that are the most stereotypical things you can think of for the offer; the worst angle.
Imagine winning the lottery, all of the sudden everyone that you didn’t even know existed will want to be your friend. Sounds good? Well get a pool, it has the same kind of effect!
Order Your Swimming Pool Now. We are going to come and listen to your ideas; draft up a plan and show you in 3D. You then decide what kind of effects you want in your pool, we’ll make the proposal. You’ll then accept it, and we’ll build it. After all is said and done you will enjoy it for many years to come with your family! Imagine the happiness on their face when you tell them you decided to order a pool!
5) Think of what someone might feel that doesn’t have what the offer is selling/promoting. What are the bad feelings they would feel?
If you don’t have a pool, chances are you will have to beat the heat at one of the public pools near you. That is DANGEROUS! Public pools are the biggest cause of skin diseases due to fecal matter and other scary bacteria in the water. Do you want to end up in the hospital? Get your own pool and stay safe!
6) If the government had to sell your offer, how would they market it?
This is a funny one, every time the government markets anything they support it through some kind of incentive, so for my offer which are swimming pool lead gen it’d go like this:
Order your pool by __date_2_weeks_from_today, and take advantage of a 30% CASH BACK GUARANTEE. We are making swimming pools affordable for every family in Hungary. Love, your government.
7) Think of the benefits of your offer that you are promoting, now think what would you say if the customer would ask you WHY DOES THIS HELP ME?
The swimming offers water so you can cool down in the hot summer.
-but why does this help me!?
Being chill, will help you be less stressed and enjoy your day while everyone else around you is suffering and dying from the heat.
8) Let’s say your offer is very limited; how would you relay this message to the person looking at the ad?
DUE TO MASSIVE HEATWAVE we have sold all of our fiberglass pools, except for 2. Orders yours now and start chilling rather than baking in this heat! Immediate installation and setup!
As you can see, here are some ways you can come up with angles for your offer may that be a nutra offer, lead gen offer, pin submits, dating or what have you.
I’ve been doing a lot of lead generation for weird niches lately, so doing the above 8 step guide of coming up with angles is always fun with my team.
If you are lazy and don’t want to think at all, you must rather just pay $100 to someone to come up with angles, you can talk to Anglesaurus, they will do the work for you – 10 angles for $100 copy writing service.
Lead Generation is the only type of internet marketing that will never die. Facebook will never kill it, Google will never ban it. Why? Because EVERY business in the WORLD needs customers! And leads are potential customers.
This is why for years I’ve been very supportive and a firm believer that after all the endless policy updates make it near-impossible to run most affiliate offers; the drop shipping from aliexpress model becoming over saturated and that coupled with high CPMs ending most opportunities there – lead generation will remain.
Now is the time to get into lead gen before everyone else gets into lead gen.
Lead gen, unlike traditional ‘scammy’ affiliate offers is the real deal. It is true value. It is a service that all businesses benefit from.
So the question is; how do you get started? What is the first step you should take if you never-ever done any lead generation.
I know you might be thinking, make an agency website, then put up some ads, and get some customers and just get them leads. But this isn’t how the Pros do it, lucky for me, I am great friends with Tim Burd (visit his page). And he has done a ton of lead gen, and understands it better than most. So when I was getting started in the world of lead gen, Tim was there to teach me the ropes.
I am going to share the best advice and tips here for free; so you too can get a lead generation company going that won’t die when Facebook, Google or anyone else decides your offer is no longer policy compliant. Who enjoys having to start from scratch after making $100,000 per month? No one!!
If you want to get into lead gen, you need to sign up at some lead gen CPA Networks and start running traffic to a few different lead generation offers.
First – The goal is to find out where you can get the cheapest leads, and make the most profit margins.
> I started a case study on AdLeaks Premium forum here where you can learn step-by-step how to run lead gen campaigns on Facebook – Sign Up Here and read it now!
The second stage is to seek out the wholesalers, in other words the aggregators and start selling to them.
The third step will be to go direct to buyers, and setup a lead delivery system that emails or posts the leads to their CRM system in real time.
DISCLAIMER: The following information is for educational purposes only. We are not responsible for anything you may engage in after reading this article, and we do not support exploiting loopholes/cloaking/black-hat what-so-ever. We encourage our readers to follow and abide by all ad policies, laws and regulations that may apply. If you decide to study and learn the methods explained within, you will lose your ad account, you will be banned, so let it be known – do everything at your own risk & discretion.
Today is your lucky day, why? Because I am going to reveal a true, tried and tested method to run diet/skin style ads on Facebook. Something most of the “ballers” at ASW/ASE you see flashing their watches, and buying bottle services do. They aren’t going to share this with you because they want to protect their easy money making methods. So if you want to drive a Bentley, if you want to buy 20k tables at Hakkassan for Tiesto’s Birthday, if you want to flash some Breitlings then this guide is your road map to that kind of success.
All you have to do is take action, sadly that’s very hard for most people, but if you do, you will make $xxxx per day for sure. Guaranteed.
The following method outlined within performs the best with COD (Cash on Delivery) offers from Adcombo.
In this guide we are going to cover the following:
-Materials needed to run Adcombo COD offers on Facebook -Ads Best Practices -Getting the campaign link codes from Adcombo panel -Setting up the TDS tracker/cloaker
1. Cloaker and or tracker that supports file_get_contents() in PHP.
What this does is lets say your page is www.iAmAttila.com/safepage, you will point the facebook ads to this link, but that link only has a safe page which abides by all policy – if you use get_content in php, if you set the cloaker/tracker to show a money site *which btw is an aggressive landing pages that DOES NOT abide by the policy, it’s going to show facebook bots the safepage, while showing real users the ‘money site’ all on the same URL.
BTW, you might have heard of redirect cloaking – basically when facebook bot comes to www.iamattila.com/safesite they stay there, and see safe page, but if its real user they get taken elsewhere. This is not that good because when they detect a redirect by penetrating your cloaker, it will count as another flag potentially triggering a manual ad account review so you don’t want that.
Adcombo is my favorite CPA Network for COD style offers. I like COD offers way more than typical trials (trials are when people only pay shipping with their credit card, then in a week they get billed the full amount and feel ripped off) COD offers are cash on delivery, the people know how much the product cost when they fill out the form to order, and there’s no rip off feeling afterwards because no credit card was given thus can’t be charged at random. Get your adcombo account here.
3. Web Hosting account to host your safesite/landing pages, domains from namecheap.
We host our landers/safesites at BlueHost because they have kick ass tech support and fast servers.
We buy our domains at namecheap because they don’t screw you over like Godaddy with renewals.
For your campaign to be most effective, please be sure to register a domain name that is most relevant to the vertical you wish to run. For example, if you are running skin like Goji Cream with Adcombo – I would use a domain like: goji-cream.th or something like that. It has been statistically proven that a related domain name is going to increase conversions.
4. Prelanders (obtained from Adcombo panel)
You need to pick an offer, and get the prelanding pages. These are the landers that look like fake magazine articles showing the visitors the before/after pictures, testimonials and other marketing techniques that are proven to work by big guys like Ryan Deiss, Neil Patel, Tim Ferris, etc to get the visitor to convert. These prelanders are against multiple parts of the facebook ad policies, because they contain a ton of stuff which is misleading.
Unfortunately, people in our world expect the unexpected always; like they want impossible things to happen – but that’s another story. There’s a saying you need to swim with the tide, not against it – the prelanders which Adcombo supplies do just this – they tell the reader what they want to hear.
Step 1) Navigate to the offer page, and then where you see prelandings, click on the globe icon:
Step 2) It will open the prelander in a new browser window. What you can do right now is right click, then select click complete website as, and then clean up the code yourself. This process is called ripping and cleaning a landing page – there’s a shitload of code in here, so if you are no coder like me, you can get Banners&Landers to rip & clean it for $40 for you.
I recommend asking your Adcombo rep, which are the top 2 best converting pre-landers for the offer you want to run, they will save you a ton of time and tell you the best ones, then you split test those in your tracker.
5. Safe Page & Articles
We usually get safepages built by hand for us through BannersLanders. Then we put safe articles on these safe pages that relate to the angle we’re running on facebook. Say it’s a diet angle, where if you drink this smooth you will lose weight – we find an article online on a reputable site that talks about smoothies and that diet, we then have this re-written by our writer at BannersLanders and post it on our safe page as an article. This gives us the url. Let’s say for example www.safepage.com/smoothie-diet-wonders/
For every angle, we have a matching safe article on our site that we send traffic to. It’s very important to do this, to look natural if a reviewer comes in to check the site manually.
Ads Best Practices
Facebook has a lot of options when it comes to ads. They let you run ads on Mobile, on Desktop for one; they also let you specify if you want it to run in Mobile News Feed, Desktop News Feed, Right Hand Side, Audience Network (sucks), Instagram (a total different game on its own) as well as Live Articles (which is new and we didn’t test).
Usually, we prefer Mobile News Feed because there’s an ever growing amount of traffic here, which means low CPM costs. Plus the ads can be made to look really nice and big.
When creating an ad for a COD Adcombo offer, it’s best to always be indirect because facebook hates misleading ads. Here are some examples of Good Facebook Ads, (you can find many more to get inspiration from using a facebook ad spy tool).
Getting the campaign link codes from Adcombo panel
Since we are ripping landers from Adcombo panel, and hosting them on our own server. We must dump the link code we are going to use for our campaign separately. To do this, all you have to do is login to Adcombo, navigate to the offer page and then make sure there’s no prelander checked under Prelandings, and you check only one landing page under Landings (also called the offer landing page). Press the generate tracking URL button then copy it from the tracking URL field up top.
Ask your rep which one is the best converting landing page for the offer you want to run.
Installing & Setting up the TDS tracker/cloaker
You should have the domain name you registered already at this point, next you will need to install TDS which we are going to use to ‘cloak’ our money page and show our safe page. They have really good support documents, so I am not going to dive deep how to do the basic stuff on how to install it. \
In a nutshell
1. Download TDS from here
2. Install it on your Bluehost server using the domain name you registered at Namecheap
3. Now it’s time to setup TDS for cloaking
I set up the campaign as Standard to use all the filters for streams. Stream Mode is Linear (to choose streams one by one). Define unique visitors both by cookies and IP (user to be unique for 48 hours) – it is not mandatory, but we do it like this anyway.
The default action must be a “Show HTML” option. For content is used the HTML code of a Safe Page.
Bot protection is set as “Let them go to streams” .
As you can see, every click of traffic is seemed to be sent to a safe page. We send bots to streams, cause facebook requires ads to be available to everybody, so we cannot show them 404.
Adding the streams and filters to cut off bots and reviewers.
The campaign now looks as follows:
All the traffic will be sent to EXIT stream (html of a safe page) without any filtering. Now we need to infiltrate our targeted audience to send them to a pre-lander.
We click on add a stream
We then set up an action the same as “Show HTML”. Insert the HTML-code of a PRELANDER(!) as the Content. Have a look:
And now we need to add the filters of the targeted audience to send them to a prelander. As we also run Facebook Ads from Instagram I would allow the following filters for my Stream:
Country: Thailand (any click from different geo can be a reviewer);
Device Type: Mobile phone, Tablet (as desktop clicks in Instagram are definitely reviewers);
Language: [TH] Thai (perhaps some of your visitors use English, but I’d prefer not to risk at all);
We would reject from the Stream:
Empty Referer (definitely a reviewer);
Empty UserAgent (definitely bot or a reviewer);
Proxy clicks (as it may be suspicious);
Bots (the tracker does have its database of bots, but it is not perfect);
We want to specify that there are many more filters in the tracker/cloaker; feel free to extend the options that are added if you feel it will make our cloaker more safe. If you have your own databases of IPs – you may add them in filters and protect your money page aka prelander even more.
The result should be looking like this:
Why did we add all this criteria? The answer is we want to forbid every visitor that does not correspond to the traffic that we need and want on our money page – we want all these bots, facebook moderators, spy tools, etc to go to our safe article.
Now we need to grab the URL we are going to add into our facebook campaign. A URL that will look really pretty like https://goji-cream.th/goji and not ugly like a long redirect chain of a tracker URL. Once you have the URL, you turn on the campaign, and it’s all good to go. Your visitors that are real will see your money page (prelander) and everyone else will see the safe site.
Here is a little screenshot of Thailand Goji Cream in action. Our CPC was around 2.4 cents, and our EPC was 0.58, so a nice 100% ROI on our ad spend investment. How much you scale this is totally up you, and how hard you are willing to work will decide how much you will make. The secrets to scale really are systems and having a team so you can replicate what works really fast before the ads wear out. Good luck!
Frequently Asked Questions
What if I get banned? Talk to your relatives, use their accounts.
This sounds so complicated, what do I do if I don’t know how to do this all? Talk to a computer nerd and team up; it’s called a Joint Venture aka JV in the internet marketing space – lots of people do it.
I am not creative, and this requires a lot of creativity for marketing angles, and the ads. What do I do? You can SPY and see what others are running, or you can try this service who can help you with the creative part.
You own Banners&Landers don’t you? Yes I do, and I recommend them because they know what you need and they will save you time and money – you won’t have to educate some clueless idiot about what you need, they already know. You can go to upwork, freelancer and fiverr if you don’t want to use
Banners&Landers.-Getting an LP ripped & Cleaned at BannersLanders will be an investment of $40.-Facebook Ad Design will cost you $10Talk to miro.netmarketing on skype to order or if you have any questions.
I need some help, where can I ask you questions? Best place to reach me is via the STM Forum, sign up here. Then start a post inside the Facebook section or just PM me there.
This is a sponsored post, why should I believe what you wrote here?Great question, if you don’t believe this, then do what you believe in. Have fun, that’s all that matters.
Want some other ways on how you can make money online now? Check out this awesome article!
Affiliate marketing got 4238% harder this year; google introduced a new algo making it extremely hard to keep accounts live and same for Facebook. What can a man that is used to mega profits for selling snake oil do in times of need? GO GURU of course!
What does it mean to go GURU? It means when you cross over from actually doing affiliate marketing to saying you do affiliate marketing so you can lure in newbies and other naive and very gullible get rich quick wannabes to your ‘secrets’.
Most GURUS out there do not make money from affiliate marketing; they might have made some money before; but then it got hard so they switched.
When it comes to Google Display Network (GDN) there’s a ton of ways you can setup a campaign. I’ve invested thousands of dollars into testing all the methods; and still am puzzled at how many times the methods differ from vertical to vertical a LOT. That’s why its super important to follow a series of best practices which help you do the maximum IMPACT right from the start.
One of these things is to setup the campaign so it’s only catering to one type of traffic right from the desktop. (Read my guide on how to block mobile and all kinds of other crap from your campaign HERE)