Admoda Dynamic Tracking Tokens/Scripts/API
|%zoneid%||The ID of the publisher zone that generated the click/redirect. This value can be used to identify traffic that performs better or worse for this campaign.|
|%adid%||The ID of the ad which was clicked. This can be useful when tracking the conversion rates of different creatives (e.g. ad banners).|
|%campaignid%||The Campaign ID of the ad which was clicked.|
|%clickid%||A generated value that is unique to this click. This can be useful with tracking services such as Ad-X (although Ad-X will provide you with a pre-configured URL that already includes this tag).|
|%cpc%||The cost of this click (in GBP).|
|%cpc-usd%||An estimate of the cost of this click in USD, based on today’s exchange rate as provided by Google Finance.|
for Voluum, CPVLab, ImobiTrax,Prosper202,STM Mobile Tracker,etc.