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In this guide I’m going to show you how to setup and run successful Solar campaigns on Youtube, promoting ClickDealer offers.

When it comes to promoting whitehat lead generation offers, ClickDealer is one of the best CPA networks you can work with. They have the best exclusive lead generation offers with high conversion rates and competitive payouts.

ClickDealer

When I’m choosing offers, I always ask my Affiliate manager at ClickDealer to see what they recommend. My rep told me Solar Offers in Australia are doing very well, so I asked them to give me their best solar offer for Google/Youtube Ads.

This is the offer:

How To Promote ClickDealer Solar Campaigns On Youtube

The payout on this offer is $32 per lead, the best target demo is Male+Female 40+, and it only works in Queensland. So we already have our targeting from ClickDealer.

The next thing we need is a landing page. You can also use the default landing page from ClickDealer, but what I like to do is spy on competitors, to see what kind of landers are doing the best.

For spying I use Adplexity Native.

Adplexity

To get started, I search for my keyword which is ’’Solar panels’’

How To Promote ClickDealer Solar Campaigns On Youtube

Then I selected Australia as my target country.

How To Promote ClickDealer Solar Campaigns On Youtube

After that I sort the ads by receiving the most traffic, to find the best performing landers.

How To Promote ClickDealer Solar Campaigns On Youtube

After checking the first 5-10 campaigns, this was the best landing page I found:

How To Promote ClickDealer Solar Campaigns On Youtube

So I’m going to use a landing page that is unique but very similar to this one.

Once I have my landing page ready and uploaded to my server, it’s time to set up tracking.

Campaign Tracking With Redtrack

First before you can create a tracking campaign in Redtrack, you need to add your Offers source, your Offer, Landing Page and finally the Traffic source.

Adding The Offer Source

To add Clickdealer as your CPA Network (Offer Source) select Offer Sources from the top navigation bar and click on +New 

RedTrack

Then select ClickDealer and click on the green Add button.

How To Promote ClickDealer Solar Campaigns On Youtube

Once you done that, go to Offers and select +New

How To Promote ClickDealer Solar Campaigns On Youtube

Next you need to type in your offer name, select the offer source (ClickDealer) and add your unique offer link to the URL box, and click save.

How To Promote ClickDealer Solar Campaigns On Youtube

You just need to replace ’’ [insert_offer_url_here]’’ with your offer link, and Redtrack will automatically add the correct ClickDealer clickID parameter which is s2={clickid}

Then you can add your traffic source which is Google Ads in this case.

Go to traffic sources, click add new, find google ads and select the no-redirect tracking version.

How To Promote ClickDealer Solar Campaigns On Youtube

Once it’s done, it’s time to create your no-redirect Redtrack campaign. Select campaigns from the top menu, and click on +New

How To Promote ClickDealer Solar Campaigns On Youtube

Then name your campaign, and select the traffic source (Google Ads in this case)

How To Promote ClickDealer Solar Campaigns On Youtube

Next in the funnel section, you need to select your landing page and your offer, and click save.

How To Promote ClickDealer Solar Campaigns On Youtube

We are going to use a no-redirect campaign for this to make sure it’s going to work in Google Ads.

So basically means you are not going to use your default Click URL as your final link, like in a default (redirect) campaign:

How To Promote ClickDealer Solar Campaigns On Youtube

Instead you need to select No-redirect:

How To Promote ClickDealer Solar Campaigns On Youtube

then copy the no redirect script and place it into the header <head> section of your landing page.

How To Promote ClickDealer Solar Campaigns On Youtube

Once you have done that, you can use your default landing page URL as your final URL in Google Ads, instead of the Redtrack click url.

Campaign Setup In Google Ads

I’m going to setup 2 types of campaigns for Youtube Ads, one is Skippable In-Stream Ads, and also Discovery Ads.

SKIPPABLE IN-STREAM ADS

First we are going to setup skipple in-stream ads on Youtube. To get started go to Google Ads, click New Campaign and select Leads.

How To Promote ClickDealer Solar Campaigns On Youtube

Then select Video and click continue.

How To Promote ClickDealer Solar Campaigns On Youtube

Then name your campaign, select a bid strategy and set your daily budget.

How To Promote ClickDealer Solar Campaigns On Youtube

Next choose your target country, which is Australia in our case.

How To Promote ClickDealer Solar Campaigns On Youtube

In Demographics we are going to target male+female 45+ as ClickDealer suggested.

How To Promote ClickDealer Solar Campaigns On Youtube

I’m also going to Make a list of the most popular Youtube channels that are related to our niche, and target only those youtube channels in our campaign.

How To Promote ClickDealer Solar Campaigns On Youtube

Then we need to upload our video ad to youtube and add the link in the Youtube Video box.

How To Promote ClickDealer Solar Campaigns On Youtube

Then add your final URL, and your ad texts. and call t oactions.

How To Promote ClickDealer Solar Campaigns On Youtube

DISCOVERY ADS

Next I’m also going to launch a Discovery campaign on youtube. These are Search Ads Showing Up on Youtube Search and Next to Videos.

They look like this: 

How To Promote ClickDealer Solar Campaigns On Youtube
How To Promote ClickDealer Solar Campaigns On Youtube

To set them up, start a campaign with no goals and pick Discovery Ads during the creation process.

How To Promote ClickDealer Solar Campaigns On Youtube
How To Promote ClickDealer Solar Campaigns On Youtube

Then you need to do keyword research (using Google Keyword Planner) and add your keywords to target so they only show up there.

Depending on the terms of your offer (if the offer has a long-form that needs to be filled out) for start, just target desktop because it’s difficult to convert on a little screen, older people, who can’t type or read a small mobile screen!

For demographics we are going to target male+female 45+ as ClickDealer suggested, just like in the previous campaign.

How To Start Optimising Your Campaign

Once your campaign is live, you need to monitor your stats and optimise when you got enough traffic. Usually you can start this after 1-2 days of running your ads, but it also depends on your daily budget.

For the discovery campaign I recommend starting with at least 5 different ads, so you can compare them against each other, and optimise based on the ones that are performing the best.

Also check the performance on the placements to see where your traffic is coming from, and exclude placements that are not working for you. 

You should also pay attention to your demographics, analyse your stats and see which age groups, genders, etc. are bringing the best results and optimise your campaign based on that data.

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