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A step by step solution to a huge tracking problem since ios 14 update.

In this tutorial I’m going to show you a step by step solution to a huge tracking problem since ios 14 update.

In 2021 for affiliate marketers on Facebook Ads, one of the most difficult problems was the IOS14.5 update. It effectively removed attribution, and metrics no longer appear in Facebook Ads Manager as they formerly did.

Fortunately, Redtrack has a solution to this problem, that lets you track everything correctly via first-party cookies, instead of using third-party cookies. By using this tracking method you can get back all your Facebook ads reports quickly.

RedTrack

Redtrack offers you to use their full tracking tool for 14 days for FREE (no credit card required), so you can see for yourself how great it is.

Now let me show you step by step, how to set up Redtrack to get back your Facebook Ads reportings.

STEP 1 Add Your Offer Source and Configure Your Postback

The first step is to add your offer source and set up S2S postback in your CPA network, which means you’ll need to add your Redtrack postback URL in your Network.

Select Conversion tracking from the Tools menu in Redtrack.

RedTrack

Then copy your S2S Postback URL.

RedTrack

Next, go to your CPA Networks’s settings and enter your Redtrack postback URL to the “postback” or “conversion tracking” section.

RedTrack

*Don’t forget to replace clickid={replace_me}& with your network’s correct clickID parameter.

STEP 2: Integrating the Facebook API and adding the traffic source

Next we need to integrate Facebook via API, but to be able to do that, we need to add facebook as a traffic source first.

In Redtrack, go to Traffic Sources and then to +New.

RedTrack

Then scroll down to Facebook and click the Add button.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then you must link your Facebook account using the API. To verify your account, click Connect and follow the procedures.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

You’ll be taken back to your RedTrack account once you’ve successfully connected your Facebook account. Then you’ll need to provide your Conversion API key and Facebook Pixel ID.

To generate the Conversion API key, log into your Facebook account, go to Pixel settings, select settings, scroll down until you find Conversion API, and click Create access Token.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Copy your Token to your clipboard

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

then go back to Redtrack and paste your API key in the Conversion Api Key box.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

You’ll also need to add your Pixel ID, so head back to your Facebook pixel settings and copy it.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

then paste it in the Pixel ID box, in Redtrack.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

STEP 3 – Add Your Offer

Next, add your offer link and double-check that it has the right ClickID parameter.

Click Offers and + New to add your offer.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then give your offer a name, choose an Offer source (Affiliate network), and paste your offer link into the URL field, making sure it has the right ClickID.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

STEP 4 – Verify and add your domain to the Offer section in Redtrack

After that, you must verify the domain you’re using on Facebook and then add it to your Redtrack offer.

To verify your domain, go to your Business Manager account and choose Domains from the Brand Safety menu.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then select Add, type in your domain name, and select Add Domain.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

The next step is to set up DNS.

On Facebook, go to your domain and click on DNS verification. Go to the registrar where your domain is registered and copy the Unique TXT.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Open your domain registrar’s DNS settings and create a new DNS record with the following values:

Host: @

Points to: your unique TXT record from point 4

TTL: the lowest possible

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

After that, return to Facebook and click the green Verify button to confirm DNS. The verification procedure can take up to 72 hours (though it is generally much less).

On Facebook, a green dot will display next to your domain name if the verification was successful:

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

After you’ve completed all of this, return to Redtrack and go to your Offer settings, where you’ll need to enter your domain in the Default Event URL box.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

STEP 5 – Create a Redtrack Campaign

In order to create a Redtrack campaign, go to Campaigns and then +New.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Next, give your campaign a name, choose a traffic source (Facebook), and your tracking domain (if you don’t want to utilize a custom tracking domain, leave it blank).

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then, after selecting your Landing Page and Offer, save your flow.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Next we need to make our campaign a No-redirect campaign instead of redirect.

So, just above the Click URL, in the campaign settings section, pick No-Redirect, and it will produce your no-redirect script, which you’ll need to paste into your landing page header.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Using a coding editor like Sublime Text, modify the source code of your landing page and paste the script into the <head> section.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

That’s all; instead of using the Red Track campaign URL, you can now use your LANDING PAGE URL as your final URL, and anybody who clicks on any of the CTAs on your lander will be sent to your offer.

STEP 6 – Facebook Pixel Warmup

You’ll need to warm up your Facebook Pixel since it won’t accept your event until it’s determined that it’s a legitimate event that can be utilized for Facebook optimization. As a result, you’ll require some actual clicks.

Create a Facebook campaign on a small budget; all you need is 10-20 clicks and RedTrack integration.

STEP 7 – Generating Fake Conversions

After you’ve collected 10-20 clicks from your low-budget warmup campaign, you’ll need to produce some fake conversions.  When you’ve gathered enough clicks, go to Redtrack, choose Logs, then Clicks, and you’ll get a list of all the Click IDs from whom you’ve gotten clicks.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem
How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then, from the list, copy the click id and paste it into your postback URL template. Navigate to Tools > Conversion Tracking > S2S Conversion Tracking.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

copy the postback URL and add the click id to it. It will look something like this: 

https://secure.yourdomain.com/postback?clickid=45632628119224825

Paste that link to your browser and press enter.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

You’ve successfully generated a fake conversion if you see the message above. However, one conversion isn’t enough for warmup, so repeat this process with the other clickIDs you found in the logs, generating around 10-15 conversions equally throughout the day.

STEP 8 – Checking Stats On Facebook 

After you’ve created these fake warmup conversions, double-check the data on Facebook to make sure they’ve been received.

Select Data Sources and Pixels in your Business Manager.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Your events should appear below.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

Then, to set up your events, go to the Aggregated events management.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

After you’ve chosen your domain, you can begin managing your events.

How marketers are using Redtrack with Facebook CAPI to solve the attribution problem

That’s all! 

Once you complete these steps you will be able to fix tracking issues caused by the IOS upgrade horror, and track your reporting correctly thanks to the #1 campaign tracking tool, Redtrack!

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