, What is a postback URL and what does it do?

What is a postback URL and what does it do?

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I remember when I got into affiliate marketing, one of the things that really confused me a lot is WTF is a postback URL, what does it do, what is a SUBID, why do we need it. What is a tracking pixel.

I am now training some new employee of mine, and made a diagram in mindjet to easily explain it.   Here it is, hope it helps.

, What is a postback URL and what does it do?

 

To put it simply; if you don’t place the postback URL or tracking pixel; then your tracker won’t be able to tell you if there was a conversion or not.  That is why you need to use it.

 

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iAmAttila is a serial entrepeneur that started performance affiliate marketing in 2008 building and ranking sites. After the google humminbird update made SEO ranking way harder he switched to paid advertising in 2012. Ever since switching to paid ads, he has spent over 8 figures in ad spend promoting a variety of verticals and adapting to new changes and challenges as they come up. on iAmAttila.com, the blog he shares up to date information, tips and tricks that work and helps readers learn about new affiliate marketing opportunities. When he's not busy working (although he works 12-14 hours each day) he enjoys traveling with his family, playing with his dogs, BBQ, movies and learning new stuff.

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