Top 10 Small Business Ideas For Women in 2021

If You Are Looking for Amazing Small Business Ideas for Women you are going to enjoy this article, where we share over 10 different tips on what kind of businesses make money and can be owned and operated by women (even Moms when there are kids in the background.)

Sadly, throughout history, women have rarely had the opportunity to be successful business owners. In the past, people tended to consider businesses owned by women as less than those run by men.

Luckily the past few decades mostly fixed that. Women have all the legal rights to create startups and turn them into companies. 

It’s 2021 after all. We need to help women achieve their goals. This is why we decided to create an article doing exactly that! There are the best tips that small businesses owned by women should use!

First, let’s start with some great small business ideas for women. Every female business owner should consider these as there are some really good resources and ideas here that can help achieve their goals!

  1. Very Important: Work With Passion

Women are famous for their passion for the things they do. They love working on things with all their heart. This is a great mindset to have as a business owner. If you don’t love what you are doing, you won’t do it for long. 

Devote your passion and energy to your business. Give it your best no matter what you do. If you are selling pottery, sell the best pottery on the market. [1]

  1. Don’t Forget and Be Prepared When You Start

The most common thing that brings businesses down is not being prepared. Businesses owned by women often forget about this part.   The first thing your business should have is a comprehensive business plan. It should cover as much as possible.  

Make sure you have enough money and funding to make your business work. Without proper funding, you will struggle to do anything. Save up and approach investors and lenders. If you have to go to the banks, research which ones have the best rates. Keep in mind that traditional lenders aren’t the biggest fans of new ideas. They love tried and proven businesses that they know what they can expect from. 

A big hurdle for most owners is taxes and legal issues. Do everything properly the first time, even if it costs you a bit more. It will save you a lot of headaches in the future. Learn your tax and legal responsibilities and work according to them. [1] Small businesses owned by women often get stuck on this step. So pay special attention to it. 

  1. Focus On Your Niche / Vertical

Another great business tip for women in 2021 is to focus on their niche. Once you find your niche, stick to it. Businesses owned by women often think they can handle more than they actually can. Expanding early will most likely fail. Your customers will disassociate you with your previous niche. New customers won’t be as loyal to you as those before. 

Optimize your products and services to fit your niche. Improve your organic SEO growth through backlinks, good quality articles, and general practices. Stay committed to your niche and take it as far as it will go. 

Remember, spreading yourself too thin early is bad. It’s a guaranteed way to make your business suffer. Don’t get too excited and try improving and spreading naturally. [2]

  1. Don’t Be Scared Of Your Competition, Use Them For Your Benefit!

Being new to a well-established market can be a very scary thing. This is why you should avoid entering established markets. They already have giant players trying their best. Try finding a niche that you can fit into and create your own space for. Add things that your competitors don’t have. Differentiate yourself from all of them. Improve what you can improve and provide the best service you can. 

Another thing going for you is flexibility. Most of these older and more established companies are stagnant. They are slow to change and don’t respond or read the market as they should. They expect that nobody will challenge them and so they stay inactive. 

A great advantage you can have as a woman is your unique approach to problem-solving. Create solutions to problems that people have and do it creatively. Your unique approach might be the best thing your company could hope for. [2]

  1. Join Organizations That Support Women Business Owners & Entrepreneurs
Small business for women organizations, forums, communities resource

Everything is easier if you have a little help. Some great organizations help female business owners around the globe. You should consider joining some of them. It is great for helping out yourself and your fellow entrepreneurs. [3]

Check out organizations such as:

A non-profit organization focused on helping women start and grow their businesses. They offer education, training, technical help, and much more. 

WIll help you connect your business with established female entrepreneurs. With over 5,000 members, you will find useful info for sure.

With over 6,400 members in 35 countries, IWF is one of the most influential organizations. They focus on helping businesses owned by women. Their members are established, female leaders. They offer exclusive mentoring and development programs. 

This organization helped propel over 3,000 small businesses in urban communities. They focus on the New Your City area, so if you are there, join them to get some help and consulting. 

The Small Business Administration Office has thousands of locations across the US. They provide training and guidance in areas such as: 

  • Finance
  • Management
  • Marketing

Now to provide you with some great starting ideas for businesses.   

  1. Creative Services and Goods

Women are famed for being crafty and artistic. You can use this natural predisposition to gain an edge in the industry. You can turn your creativity into extra income or a full-fledged business. 

Online shops like Etsy allow you to turn your crafting hobby into an extra stream of income. Hobbies like baking and knitting are turned into incredible businesses. These businesses owned by women can make you heaps of money. [4]

In recent years, crafts have become popular again. Viral marketing like you can see on Instagram propelled quality work. If you are good at something, market it and sell it. You can find a lot of industries that this knowledge can be used and here are some of them:

  • Handcrafted Items Shops
  • Boutique Shops
  • Antique or Thrift Shops
  • Bakeries 
  • Travel Advisors 
  1. Educational Services

More than 75% of the public school teachers in the US are female. It’s a female-dominated industry. Why not join other women and create successful businesses in the area as well. If you love teaching and learning it just might be the perfect industry for you!

For most businesses and positions inside of them, you will need academic skills. But it isn’t necessary for every type of business. Some can be completely flexible with hours, location, and scale. [5]

You can try getting into one of these businesses:

  • Tutoring in-person or online

If you have the proper academic skills you can help students with their subjects. Offer to tutor for all students. No matter if they go to elementary school or college. You can do things like teaching music, subjects or prep students.  A great place to get students to tutor is Facebook Groups in your town/city or your school’s FB groups. If you want to go beyond your local area, is a great place to start and you may get a worldwide audience that needs tutoring and training – all remotely.

  • Starting an online course

If you are an expert at something, build a business out of it! You can create courses and sell them to others. Yes, it is a lot of work. But it will pay you ten folds if the courses are good. There are a variety of platforms you can try to teach. Do a bit of research and start making your expert course today! Udemy and Skillshare are very popular places where people create courses, the biggest benefit of creating a course on these platforms is people go there to learn so it makes it easier to sell your educational course.

  • Writing educational blogs

Women made successful small businesses out of their blogs. So why shouldn’t you do it too?! If you are knowledgeable about some topic, let the web know! Blogging is a very lucrative way to build clout and also influence. It’s not an overnight thing, so expect to invest lots of energy into creating good content and know that it will take months before you start getting noticed. Supplementing your blog with Youtube vlogging could fast track this.

  1. Beauty 
Beauty business ideas for women
Top 10 small business ideas for women in 2021 4

Another female-dominated industry is the beauty one. Small businesses owned by women are gaining popularity in this area. Women love cosmetics and beauty products. So who could be better at making and selling beauty products but for them! Out of the 100 most successful beauty companies, about 10% have female CEOs. This might sound low but it is much higher than the average of other industries. 

You can start with a small Etsy shop and grow it into a lucrative venture. Handcrafted soaps, shampoos, scrubs, lotions are selling like hotcakes at the moment!

This is also a popular option for online personalities. Most popular Instagram models have their cosmetic lines that create incredible revenue. If you love cosmetics and the beauty industry, this could be the perfect thing for you! [5] Your small businesses owned by women will succeed for sure. 

  1. Design and Organization

Women have a natural talent for design and organization. They often work in creative industries and these might be the perfect fit for a lot of them. The jobs in the creative industry can vary considerably. You can try anything from design to coaching, to event organizing. Some of the most popular are:

  • Photography 
  • Social Media Manager
  • Interior Design
  • Wedding Planning
  • Event Planning 
  • Social Media Influencer
  • Life Coach
  • Bookkeeper [6]

These are all great business ideas for women. Businesses owned by women often work in one of these areas. So the road is already a bit paved by other successful women. 

  1. Technology and Marketing
Technology and marketing business ideas for women
Top 10 small business ideas for women in 2021 5

The online world has a lot of opportunities for businesses. Areas like tech and marketing offer infinite possibilities. Women are gaining on the usually male-dominated STEM fields. There are a lot of sectors you can work in. [7] You can find great business ideas for women in this area.  Some of the most popular ones are as follows:

  • Web Design
  • App Developing
  • IT Consulting
  • Web Security Specialists
  • Artificial Intelligence

But not all online jobs are tech-related. Some of the most lucrative jobs out there need no coding at all. One of the best businesses online is marketing. Specifically, affiliate marketing. 

It’s an advertising method based on performance-based marketing. In it, companies compensate third parties for traffic or leads. Affiliate marketers find products and promote them. They get a cut off of each sale by the company. Once established it can become a passive income source. Your small business owned by a woman can easily make $50,000 a year. And some are even known to have made millions! 

Starting is the most difficult part. Therefore we usually recommend you join a community online. One of these communities is iAmAffiliate. They have an incredible forum with people ready to help at every step of the way. Join up, learn the basics and start making money now!

Sources & References:


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