How To Test 100 Ads Most Effectively on TikTok Ads [Here’s What I Researched]

Option 1: Consolidated CBO Testing (Most Efficient) Structure: 5-10 CBO campaigns with 10-20 ads each Group ads by similar themes/creative types (e.g., UGC style, product demos, testimonials) $150-300 daily budget per CBO campaign Let TikTok’s algorithm pick winners from each batch Why This Works: Budget efficiency: Instead of $20+ per ad (=$2000+/day), you spend $1500-3000 total Fast winner … Read more