, How To Target Your Ads on Facebook [Quick Guide]

How To Target Your Ads on Facebook [Quick Guide]

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Despite what you might have heard (IE: That you just gotta target age, and go broad) in 99% of the cases, this isn’t true if you want to make money and/or don’t have an unlimited budget.

Laser targeting is very important, and it is what will help you get nice ROI on your marketing.

To laser target, what you have to do is first launch audience insights tool inside facebook manage ads.

Then set the geo, and leave everything else as is.

Now, if your interest is say Lord of the Rings, type that into interests.

Clicks on the PAGES LIKED tab inside audience insights, and sort by AFFINITY.

You want pages that have the highest affinity. These are the key to your success.

But, rather than just taking these pages and targeting them, what you want to do is open each, and check if they are REALLY related, because sometimes they will be not about your product/service you are trying to sell.

TIP: Look at when posts were posted, how many likes/comments each of them got. If the likes/comments ratio to total page likes is high, then you know this is a truly engaged FB page with a lot of passionate followers/fans.

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, How To Target Your Ads on Facebook [Quick Guide]

iAmAttila is a serial entrepeneur that started performance affiliate marketing in 2008 building and ranking sites. After the google humminbird update made SEO ranking way harder he switched to paid advertising in 2012. Ever since switching to paid ads, he has spent over 8 figures in ad spend promoting a variety of verticals and adapting to new changes and challenges as they come up. on iAmAttila.com, the blog he shares up to date information, tips and tricks that work and helps readers learn about new affiliate marketing opportunities. When he's not busy working (although he works 12-14 hours each day) he enjoys traveling with his family, playing with his dogs, BBQ, movies and learning new stuff.

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